CupEspresso
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Use case

The pink truck already has a brand. Give it a live menu and merch that match.

Sip Dirty in Lafayette runs dirty sodas, Dirty Alanis, floats, and rolled ice cream from a bright-pink truck. CupEspresso holds that Brand Kit, publishes the real menu, and generates tees and stickers for football nights and private events.

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Sip Dirty pink truck serving dirty sodas in Indiana

The friction

The truck site is a stack of HTML pages. Prices live in one place, the Instagram grid in another, and event merch is a last-minute Canva file that does not match the van wrap.

How CupEspresso helps

One Brand Kit (hot pink, black, the real logo). One published menu with sections, photos, and sugar-free badges. Campaigns for guest merch that cannot drift off-brand. QR on the window points at /menu/sip-dirty/menu — not a PDF in someone's camera roll.

What you get

  • Public menu that is the same record the owner edits
  • Photos on items that actually exist (Orange Creamsicle, The Sip Dirty)
  • Private-event packages listed with honest starting prices
  • Merch campaigns locked to the truck colors and logo
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