HR onboarding kits that feel intentional

Onboarding kits are campaigns with a recurring cadence. Keep one Brand Kit, generate seasonal variants, and collect sizes through gift portal links.

When the kit is approved, hand off to Printful/Printify or your preferred local partner with the same print-ready files.

Anniversary and offsite gifts follow the same path: brief → generate → share → gift portal → print. HR owns the experience; marketing owns the Brand Kit — CupEspresso keeps both in one studio.

Intentional merch signals culture. Last-minute orders signal scramble. Treat the kit like a product launch on a smaller scale.